We help our clients create growth-driving communications and experiences by integrating Brand Purpose into data mapping, digital journey, creativity, brand experience & agility in every facet of their business. Like an alchemist we seamlessly blend brand communication with technology to create purposeful work that works for your audience and your business.
Leverage technology to weave your brand story around your brand purpose making it enticing for consumers, we strive to create work that adds value to people’s lives, not noise!
We don’t create logos, websites or brochures! We create brands through our designs to give you a distinctive identity & inspiration to others.
Driving business through non-traditional medium is an art, reaching people isn’t the challenge anymore, it’s all about connecting with people & we seem to have mastered the art of connecting to consumers across brands & categories, through innovative ideas.
Our work drives business results by tapping into culture & data. We are socio-cultural anthropologists & truly vocal for local!
We love to ideate but not for long. We believe not everything can be resolved over a coffee!. Our ideas are specific to requirement and never been a force fit.
We don’t look at platforms, we look at how brands can impact people rather than impress them through social media & digital medium. We believe through digital platforms brands should Engage, Enlighten & Encourage consumers.
We believe web & app designs are not only prodigies of technology, they have been created to aid mankind, we ensure all our products are backed by robust & secured technology, aesthetically well decked with well calibrated UX & UI.
From product innovation to performance marketing, we believe all our work needs to work in concert to connect every element at every phase of the customer journey.
Ambition for the best creative leads us. We care about the quality , agility and integrity of our work above all else.
We believe the path to world-class work is through rigorous creative strategy that has clear and measurable objectives and is rooted in Brand Purpose & consumer insights/data mining/analytics.
We strive to create work that adds value to people’s lives & our client’s business . We believe clients actually want and welcome, i.e. faster turnaround & accurate execution, right concoction of Agility + Passion.
All our thinking for brands or businesses emanates from insights around the brand’s digital ecosystem, further communication amplification pivots on the consumer’s digital journey & gets extended to other medium.
C.E.O
With more than 20 years of experience in marketing and brand building, he is a champion not only in managing corporate brands but also in handling political and cultural brand campaigns.
"Dharmo Rakshati Rakshitah" guides Jaganathan, reflecting his commitment to righteousness. With a Management Master's from Lal Bahadur Shastri Institute, he excelled at JWT, branding global giants like GE Money, Boost, Sony, and Nokia. Transitioning from marketing, he championed Indian culture preservation, gaining recognition for his contributions and active involvement in the Indica Forum.
Managing Director
23 years of experience in handling integrated marketing & communication for brands across categories at various leading organizations
With a career spanning more than 23 years in advertising and marketing, he has spend 5 years in managing various brands of Unilever at Lowe Lintas, Mumbai, 5 years in heading the Nokia mobile business in India , also managed brands like Honda, Toshiba, Diakin & IFFCO Tokio General Insurance for 3 years& 3 years in managing the Delhi branch of Havas Worldwide , where he managed brands like Microsoft (Digital), Times Internet (15 Brands) , Makemytrip.com, Max Life Insurance & Delmonte Foods both in ATL/BTL advertising & digital space.
Managing Director
20 years of experience in managing large digital marketing & digital transformation mandates for brands & organizations
Experience of more than 20 years in communication and technology, a digital marketing technologist & strategist, has expertise in leveraging digital & mobile technology for Social Media, lead generation, managing product & solution driven efficacy campaigns. Some of key brands worked on – Yamaha Two Wheelers, Max Life Insurance, DelMonte, Sanofi, IBM, Nokia, Emaar, Nayati Hospitals, Intex Technologies, Jagran.
One of the few teams which understands brand building and at the same time the new digital paradigms in communication. We are not a giant team, but a team of giant experience .
One of the few teams which understands brand building and at the same time the new digital paradigms in communication. We are not a giant team, but a team of giant experience .
One of the few teams which understands brand building and at the same time the new digital paradigms in communication. We are not a giant team, but a team of giant experience .
One of the few teams which understands brand building and at the same time the new digital paradigms in communication. We are not a giant team, but a team of giant experience .